Starbucks is redeeming some of their earlier material wasteful ways by offering 2 straw sizes for their ever popular iced coffee drinks. Depending on your cup depth you choose the appropriate length of straw…or at least if you’re an overly inquisitive engineer you do.
I’m not sure whether the average consumer would notice this and grab [...]

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Let me say right up front that I don’t drink coffee everyday - I decided years ago that I didn’t want to have to count on a chemical to be able to function in the morning. BUT, I can still taste the difference between a good cup of coffee and an average cup of coffee…and [...]

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This is the first entry in the new OPPORTUNITY category. We’re going to start simple and solve the Cold Fusion problem in a future post. Today we’re talking about wasted materials. Every time I order a cup of tea from Starbucks it comes delivered as you see above. They use a second cup for the [...]

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