I spent this week in Montreal for a conference. While flying I was reminded of a particularly curious difference between many airlines. The checked bag fee. Somehow, many airlines have figured out how to survive without passing this charge to their customers, while others like American Airlines have found it fiscally impossible. I found this cool [...]
[EXPERIENCE] Flying the Economically Distressed Skies
October 12th, 2008 · No Comments
Tags: Experience
[BRANDING] Zappos Throws an Ad in the Bin
September 11th, 2008 · No Comments
I had the pleasure of traveling through Denver International Airport recently. While removing my well worn shoes and placing them in to the bin for security scanning I could help but get the urge to replace these shoes with a shiny new pair from Zappos.com. Why did I get this urge? It may have had something to [...]
Tags: Branding

