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[SERVICE] Packaging the World
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[SERVICE] Packaging the World

November 20th, 2008 · 2 Comments

Pack Expo is the world’s largest exhibition of packaging materials, equipment, and service providers. Every couple of years it swings through the McCormick Place here in Chicago, but this was the first year I was able to attend…and I was blown away. I could do an exclusive series of posts on the cool stuff on display for the next 2 months, but I’ll just give you a few little tidbits that are in the spirit of the DK way of thinking.

First up is the the x-ray inspection system by Thermo Scientific Automation Systems. Talk about an unknown element of the design of your Vitamin water bottle. It has to be made of a polymer that is easily x-ray transparent so that the fluid air interface can be measured to ensure proper fill level.

I’ve never stopped to think about how many things are packaged in these handy little packets. Sure salt, pepper, but Romano Cheese, malted vinegar and Fiesta Fries Seasoning? What else comes in a packet that I’m not even aware of? What would you put in a single serving packet if you had the chance?

Ever wonder how sticky products are weighed? This contraption is your answer. Makes you wonder how many other finicky products are out there that require specialized equipment like this. Light weight products? Powdery products that can be blown away in the wind? Oddly shaped products that might now fit in a tidy little bin? The opportunities are endless and engineers have either solved the problem or are probably working on it now. Rube Goldberg would be proud.

It’s shows like this that make me realize how big the world of design is. For every slickly designed product with its flawless branding and packaging, there are countless designers and engineers working behind the scenes to help turn those blue-skies pieces of vaporware in to reality. It’s always worthwhile to head to shows like this for inspiration to see if your idea is possible, or to find out other technologies you never knew existed.

Tags: Service

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2 responses so far ↓

  • 1 Allison Sellers // Nov 22, 2008 at 2:36 pm

    I love your site, I have addeded it to my bookmarks and will come again soon. Keep up the good work.

  • 2 DK // Dec 16, 2008 at 11:21 am

    Thanks Allison! Although we fear you may be a comment Bot designed to merely drive traffic to your own site, we still appreciate the praise!

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