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[BRANDING] If You Can’t Beat Them, Be Them
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[BRANDING] If You Can’t Beat Them, Be Them

October 19th, 2008 · No Comments

It’s always funny to see a brand that is so blatantly desperate to cling on to a succesful fad that they will stop at nothing to completely rip-off another brand’s image. Enter 24c by Jones Soda. After witnessing the crazy success of the Vitamin Water brand, it appears that Jones Soda wants a piece of the action and copied the VW look with an identical bottle and bold label design. I would have expected a bit more creativity from the company that was so bold as to release both turkey & gravy and christmas ham flavored sodas.




Tags: Branding

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